千金難買早知道, 這篇的觀點算是原作者長期累積出的寶貴經驗, 值得參考.
The ROI of blogs can be broken down into three components: 1) Benefits; 2) Costs; 3) Risks
Corporate Blogging: Passion, Like Great Sex, Can’t Be Faked
本文為企業面對企業部落格所應有正向態度,下了簡扼註解:「Corporate Blogging: Passion, Like Great Sex, Can't Be Faked」成功經營企業部落格的不二法門即:熱情與真誠不裝偽。
Successful blogging is not just about being the best writer on the web or even the most prolific.